Navigate UXR with me

Hello there,

I'm Eshita, a UX professional specializing in User Experience Research (UXR).

I've designed better products, strategies, and cultures through a user-centered lens with tech giants like Google and Microsoft. In the last decade of my career, I have seen UXR becoming central in shaping impactful user experiences due to tech commoditisation. 

The field of UX research is continuously evolving, and this website is dedicated to evolving together as a community where we Think User, Speak Product, and Drive Design Excellence.


Why I do what I do

User-centric companies outperform the stock market by 200%. UX research boosts user satisfaction, cut costs by 100x, and achieve a 9,900% ROI.

How can I help

Aspiring UXR

Wondering if UXR is for you or are you ready to transition? Find courses, articles, mentorship to do that seamlessly

UX Research Leaders

Scale up your impact and influence through advanced resources and a community to foster continuous career growth

Organisation Leaders

I provide strategic advice and a roadmap to embed a culture of user-centricity for sustained business success."